News & Events

News & Events

Be sure to view our upcoming events & program specials! Also, check out our newsletter for announcements and upcoming trainings.

Upcoming Training

2021 Designated Trade Ally Training

  • Program overview
  • 2021 application and catalog review
  • Info on additional program features and benefits

Training dates

  • February 11, 2021 – 9:00am to 11:00am: Sign up here

  • February 25, 2021 – 1:00pm to 3:00pm: Sign up here

  • March 11, 2021 – 9:00am to 11:00am: Sign up here
  • March 25, 2021 – 1:00pm to 3:00pm: Sign up here


Here's a quick glance at the current issue:

  • 2021 Kickoff Meetings

    Please contact your outreach representative to register for a meeting.

  • 2020 Program Year

    The 2020 program year is coming to a close, and we would like to thank all of our valuable designated trade allies once again for their support and participation throughout the year. We could not have had this success without you!

  • 2021 Designated Trade Ally Training

    These trainings include a program overview, 2021 application / catalog review and info on additional program features and benefits. Be sure to click the link in the newsletter and sign up for the meeting that works best for you!

  • 2021 Program Changes

    In 2021, there have been several incentive and measure changes, as well as, new measures added.

  • Trade Ally Q&A

    Submit your questions/concerns and see answers to your questions in our quarterly newsletter.

  • Trade Ally Rewards Program

    This program has been designed to reward you, our DTE trade allies, for your commitment to growing your business with us.